Case studies & blog

Real results and the thinking behind them.

Case studies

Mobile · First View

Amazon Shopping

+12.5M

people in a single day · 17% VTR

1.25%

KitKat — Launch

Mobile · CTR against 0.89% for the category · Brand Lift +5 pts

1.8M

Açúcar União — 115 years

CTV · impressions · VCR above 95%

+2M

BRF Pets — Gran Plus

CTV · impressions · goal reached at 100%

+1.8M

Petrobras

CTV · impressions · goal reached at 120%

+1.2M

Seara — Brand awareness

Mobile + CTV · impressions · presence on mobile and CTV

10.8M

Intel — Black Friday

Gamers Club · impressions · +300 PCs sold

+39M

E-Quality 4 Change

Gamers Club · impacts · Gold at Cannes Lions

Blog

Cover: CTV in Latin America: what the data shows

Aug 2026

CTV in Latin America: what the data shows

Streaming consumption keeps growing, and CTV is becoming a budget priority.

Cover: Gaming: the new frontier for brand awareness

Jul 2026

Gaming: the new frontier for brand awareness

How brands are using gaming environments to reach hard-to-find audiences.

Cover: Privacy-first and cookieless: what changes for advertisers

Jun 2026

Privacy-first and cookieless: what changes for advertisers

As third-party cookies fade, first-party data activation gains weight.

Cover: Is push still the most effective mobile format?

May 2026

Is push still the most effective mobile format?

What open and click-rate benchmarks say about push in 2026.

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